Do you worry about the invisibility of your e-content? Is it hidden on the “digital branch” of your library materials? You have spent good money on things like Treehouse, OverDrive, Zinio, and others, so how do you market those items? David Lee King, from the Topeka and Shawnee County (Kansas) Public Library shares how his library marketing department created business cards for this very purpose.

Read the full post at Using business cards to promote e-content to get all of the details. David Lee King, Jan. 14