Laurie D. Borman writes: “Librarians learned a dazzling array of tips and tricks for increasing their public relations efforts on Facebook in a Midwinter ALA Masters Series session. Ben Bizzle, director of technology at Crowley Ridge Regional Library in Jonesboro, Arkansas, and David Lee King, digital services director at Topeka and Shawnee County (Kans.) Public Library, shared ideas with a packed audience on how to maximize reach and increase impact cost-efficiently.”

If you were not able to attend this session but would like to hear more about their case study, click here to learn more=>