Tag Archives: MIT

Does Multitasking Truly Work?

LilacsResearchers, including MIT (Massachusetts Institute of Technology) neuroscientist Earl Miller, are finding that multitasking simply doesn’t work!  In a post by Daniel J. Levitin, Miller says that our brains are

not wired to multitask well. . .When people think they’re multitasking, they’re actually just switching from one task to another very rapidly.  And every time they do, there’s a cognitive cost in doing so.”

Levitin calls multitasking “a powerful and diabolical illusion.”  His article includes more information from Miller and other researchers about multitasking.  As we switch from one task to another, we ignore the task that is not our primary focus, but it stays in the back of our head, as we worry that “it will come crashing down any minute.”  Not focusing entirely on the task at hand makes us less efficient, studies have shown.

As if this isn’t enough, “multitasking has been found to increase the production of the stress hormone cortisol as well as the fight-or-flight hormone adrenaline, which can overstimulate your brain and cause mental fog or scrambled thinking,” Levitin writes.  It also creates a dopamine effect that rewards our brains for losing focus, and we continue to search for external stimulation when it’s not needed.  He continues:

The irony here for those of us who are trying to focus amid competing activities is clear: the very brain region we need to rely on for staying on task is easily distracted.

Click for Levitin’s full in-depth article, Why the modern world is bad for your brain.

Image credit: http://tinyurl.com/nshdkoh, licensed under CC BY-NC-ND 2.0

Amazon's Delivery Service is Reaching New Heights

Image by comedy_nose. Retrieved by Flickr. Used under Creative Commons' licensing.
Image by comedy_nose. Retrieved from Flickr. Used under Creative Commons’ licensing.

Amazon is taking the phrase “special delivery” very seriously.

A recent article in MIT Technology Review (December 2013), discusses Amazon’s interest in launching a new delivery system using drones. Although this service is continuing to be researched, it has already been proven to be feasible. In 2012, these mini, propeller-based aircraft were used to deliver supplies to refugee camps in Haiti. Click here to read the full article by David Talbot titled: Separating Hype from Reality on Amazon’s Drones.

Fun facts: Specific to Amazon, Econsultancy (December 2013) released online holiday shopping statistics for this year in comparison to 2012. 

  • Black Friday: Sales increased 63%
  • Cyber Saturday/Sunday: Sales increased 46%
  • Cyber Monday: Sales increased by 13%

 

Recommended EdTech Tool & Apps For Academics From MIT

This week, CMLE’s Recommended EdTech Tool and Recommended App(s) have been combined.  MIT Libraries has created an online site with a collection of apps hand selected for academic librarians.  This link will direct you to a page titled Apps for Academics: Mobile Websites and Apps.  The tabs long the top or the column on the left hand side can be used to navigate the site content. The information is categorized by the following areas of interest;

  • Productivity
  • Reading
  • Library Research
  • Taking Notes

    Apps DougBelshaw
    Some rights reserved by DougBelshaw
  • Writing
  • Presenting
  • Music

Google Launches Open Course Builder

It may be old news to some, but mid September, Google announced yet another of its new  pursuits. This new open source course building web application will serve the  growing list of K-12 and big-name universities developing online classes. Supposedly, the website is a lightweight vehicle to bring course material online, track student engagement (using web traffic and surveys), and evaluate performance. According to a TechCrunch article, Google is hoping that big-name universities, such as Stanford and MIT, who have started to put their courses online for free, will adopt this new  technology. TechCrunch, 9/11/12.