Stakeholders are the lifeblood of a library. They are our audience and our supporters. We need to keep them happy, and to give them all the materials and services they want and need. We need to justify our expenditures and our existence to them.
In short: Stakeholders are a big deal.
But who are they? How do we find them? Could they be labeled (maybe with a nice bar code) so we can be sure we are there for them?? (Short answer: No. That would be way too easy!)
Identify Stakeholders
Identification is both a challenge, and the easiest part of it all. Sit down at your desk, or with your colleagues, and make a list of the first people you can think of who are important to your library – who have a stake in it.
Pretty easy, right? Sophomores, tiny kids and their parents. Provosts and Mayors. Doctors, prisoners, soccer moms. Essentially it’s the people in your neighborhood.
This is a huge topic for all libraries! If you think your library does not need advocacy, ask yourself: do you like getting paid? Do you like to have materials for your patrons? Is it fun to have a building to shelter your stuff from the rain??
It can all go away without good advocacy!!
We all know it’s important, but it sounds scary. Halloween is over; so no need for terror. Advocacy in generally pretty simple. It goes like this:
We have good stuff
We tell people about our good stuff
We connect that message to them, in a way that resonates with them
We get more resources (money, etc.) to keep our stuff and get more
We have good stuff
See? It’s easy!
Okay, of course there is a little more to it. We can add in some details, work through some ideas – but this is the gist of it all.
And, like all the other big important topics in the library world – you are not alone here. The American Library Association has you covered with information and training. Continue reading Advocacy from ALA! (Advocacy Series #1)→
Thanks to everyone that voted in our “Name the Office Bear” poll, we hope you had fun with the contest. Make sure you follow us on Instagram to keep track of Orville’s adventures all around the CMLE area!
“Work simply. Live fully.” This week CMLE focuses on the following work productivity tip from Work Simply, Carson Tate’s popular book. At CMLE, we’ve boiled down Tate’s wealth of knowledge from Work Simply to a few key points; please see the book for more detail and resources. At the bottom, see links to earlier tips in the series! Let’s all be our best selves….
This week’s activity: Handle your paperwork efficiently
Do you struggle with paper clutter and have trouble locating necessary information when it is needed? These common situations prove Carson Tate’s statement that “Paper management is still important in today’s electronic world – in fact, it is vital.” In her book Work Simply, Tate shares the four steps to take when encountering new paper documents (you may recognize them – they are also the steps of the Email Agility system, tweaked slightly to be relevant to paper files)
Read
Decide: Does this document require some kind of action? If yes – skip to the next step. If no, ask yourself: Am I required to keep this paper for tax, legal, or compliance reasons? When would I need to access this information again? Where else can I find this information?
Act: Choose to complete the action required right now, delegate the action, or create a task to be worked on.
Contain: Clean up the paper chaos – use file folders, cases, baskets, etc. to keep your essential documents together. Tate suggests creating two main categories: Reference and Action, with subcategories in each group.
You might blink a couple of times if a patron asked you this question! But we want you to be about to confidently say “Yes! Have you found our library’s cache??”
Geocaching is a popular activity for people of all ages, all tech abilities, and located literally anywhere you could go. It is done at bus stops, at highway rest areas, in parks, at historic sites and in junkyards, downtown and in the middle of the woods, with friends or alone. An astronaut cached on the International Space Station!
But what is it?
“Geocaching is a real-world, outdoor treasure hunting game using GPS-enabled devices. Participants navigate to a specific set of GPS coordinates and then attempt to find the geocache (container) hidden at that location.” It sounds easy. Sometimes it is. And sometimes all you get is the fun of hunting for things. And that is the real attraction of caching: the chance to look around for things – either right in your own neighborhood or as you travel to new places! Finding things that others have hidden for you lets you participate in a special community, one in which Muggles have no idea what is happening right under their noses. You discover new places, find new people, and have fun – a great combination. Think Pokemon Go, but more real-world. Fewer monsters, less fighting – more focus on finding things.
Libraries are natural spots for caching, and work well with people who may want to go out to cache to explore the community. Caching involves identifying a specific piece of information (the cache), then hunting it down. Sound familiar? It’s pretty similar to the work we do in hunting down information online or finding books for people! Library people are natural cachers; we know how to be tenacious and to keep hunting for that one thing we need out of a whole environment of other things. And providing caches in our library is a great way to encourage people to visit us!
And many libraries are already getting in on this action. Does your library have a cache? Would you like to?? Read through the instructions here, scrolling down to read Hiding Geocaches.
You can also participate by sharing Travel Bugs! “A Travel Bug is a Trackable that moves from place to place, picking up stories along the way. Here you can add your own story, or live vicariously through each Bug’s adventures.” What kinds of adventures could your travel bug have?? SO many!!
CMLE is setting up some library Travel Bugs. You can follow the adventures of our Travel bugs, and get updates as they move around to exciting new locations; and we will update you as they make their way around to different libraries. Set up a cache in your library, so our Travel Bugs can come visit you! Click on these links to see the Travel Bug individual pages – complete with photos of CMLE Office Bear Clarence holding each.
The Geocaching Vlogger is out having fun near Seattle at a geocaching event, and finds a library geocache
And the Geocaching Vlogger spends time looking for another library cache, which is requiring use of the library resources! (All our patrons should be this excited about coming to the library!!)
Look through these resources for some information about library caching:
The Other Wikipedia: A Geocache in The Library “In 2013, staff created a geocache to be hidden within the Beatley Central Library. Starting at the Information Desk, a series of clues guides players through various collections until they reach the actual geocache. Staff creatively employed the Dewey Decimal System to navigate geocachers from one clue to the next.”
Libraries “Cache” in on Geocaching Treasure Hunts “As physical collections shrink in response to the digital revolution, most libraries are looking for ways to keep the turnstile spinning. In central New York near Syracuse, Liverpool Public Library (LPL) found one answer this past spring in the call of the wild, namely, the growing geocaching craze.”
Hide and seek in the library: Geocaching as an educational and outreach tool A slideshow from Andrew Spencer at the Macquarie University Library
NLD ideas: Let a library geocache help in the hunt for new visitors “It’s a perpetual problem when promoting libraries: how to avoid preaching to the converted and inspire people who’d never normally come through the doors to make their first visit. Libraries as far apart as Cornwall and Norfolk, Glamorgan and Ayrshire have all found an innovative answer – set a library geocache.”
Does your library have a geocache? Tell us all about it! We would love to feature you and your library in an upcoming story!
Partnering with libraries for visioning, advocating, and educating
